Issues in Global Business case study - it is Urgent Essay

Issues in Global Business case study - it is Urgent - Essay Example India is a suitable destination for Sony to expand its business in. The large population of middle class citizens and the diversity of people on the basis of their ethnicity, socioeconomic status, and needs has a lot of room to provide Sony with to expand. Sony needs to re-define its strategic planning in order to derive optimal benefits from the emerging economy of India. There is a range of issues Sony may face as it tends to accomplish this goal with a lot of implications on its supply chain. Issues Sony may face include poor infrastructure of India posing difficulties of logistics, excise tax system, laws and regulations, and culture shock. Sony can smoothly expand its business in India by learning from the mistakes the company has made in the past and the strategies of other companies that have successfully expanded businesses in emerging economies in the past. Introduction After the redevelopment of the domestic market in Japan that was ravaged by the tsunami and earthquake in the year 2011, the Japanese companies need to quickly expand in the emerging economies, and Sony is no exception. Companies like Sony cannot succeed without rethinking their strategies and finding ways to deal with a range of challenges that include but are not limited to distaste for the market’s low- and middle-end segments, reluctance to show organizational and financial commitment in the emerging economies, failure in proper allocation of talent, and aversion to acquisitions and mergers. In other words, Sony needs to re-define its competitive strategy in the contemporary market conditions in the emerging economies it chooses to expand its business in. â€Å"Developing a competitive strategy is developing a broad formula for how a business is going to compete, what its goals should be, and what policies will be needed to carry out those goals† (Porter, 1998, p. xxiv). It is, indeed a tough target to achieve, but it is not impossible as companies like Daikin and Unic harm are already on their way to achieving this target. Sony has had a lot of successes in the emerging markets in the past. Sony’s strengths in such markets primarily included a strong grasp over the retail channel that enabled the company to have highly efficient operations, programs of product planning and marketing to address the individual and collective needs of the emerging markets, and the ability of the company to leverage the entertainment assets of Sony Group to take its effectiveness in the market to the next level. This can be estimated from the fact that Sony has boasted a position in the industry as the provider of numerous channels that are publicly liked and highly rated. Two of the channels of Sony Pictures Television are included in the list of the top-rated channels of television in the market. Sony has achieved a high level of awareness by effectively leveraging as a leading entertainment company. Therefore, it assumes immense tendency to boost the sales of its products in the electronics business and gain the top brand’s position in emerging economies

Oneself Changes Essay Example for Free

Oneself Changes Essay God image’ is the subjective emotional experience of God. It is shaped by our experience of our parents and enables us to continue earlier learned relational patterns. The term, God Image is used to refer to one’s internal, intra-psychic, emotional representation of God. The God Image develops during childhood as the children are confronted with their limitations, and recognizes powers beyond their own work in their environment. This essay will focus on the ‘God image’ as it will be trying to explain ‘how Rizzuto show that as the image of one changes, so too, does one’s image of God change’. Before that, this paper will start by briefing a history of Rizzuto. Ana Maria-Rizzuto was an American psychoanalyst who began her interest in looking at Religion through the eyes of her discipline in 1963 when she was asked to teach a course in the seminary on the psychological foundations of belief. She was inspired by Freud’s insights into the role of parents in search of project with patients admitted to a private psychiatric hospital. Twenty patience were studied, ten men and ten women. The goal of her project was to study the possible origins of the individual’s private representation of God and its subsequent elaborations. Rizzuto took her basic hypothesis from Freud who had connected the individual’s ‘father in flesh’ with God. Freud claimed that all people create their own gods on the basis of early relationships shaped in childhood. In doing his project, Rizzuto had each one fill out detailed questionnaire and then she interviewed each to gain a comprehensive life history. In order to understand her subjects thoroughly, Rizzuto asked them to talk about themselves at the different stages of their growth, about their relationships, conflicts and problems. Her end goal was to be able to make a complex assessment and come to a clinical interpretation of the quality of each subject’s relationships in those private and subjective areas of experience which do not lend themselves easily to statistical analysis (Graham13-5). Rizzuto focused on the formation of an individual’s private representation of God during childhood, its modifications and uses during the entire course of life. She calls this process of formation the â€Å"Birth of the Living God†. As the image of one change, so, too does the one’s image of God change. Rizzuto says that the images and experiences from the earliest years, before oedipal struggles, seem to play a key role. The child alone does not create a God. According to Rizzuto, the development of a child throws light on the way the image and the concept of God come into being and interact. The new born baby has no interpersonal experience. The infant has the experience of the mother, the father and the siblings. The child has a multitude of interpersonal experiences. It is at age of three when the child becomes consciously curious about God. â€Å"A three year old oedipal child, for instance, has great curiosity and wants to know the why of living† (208). The child is especially interested in the causes of things like, ‘why do trees move? Where does the wind come from? The child ceaseless chaining of causes or animistic notions of causality will inevitably lead her/him to think of a superior being. The idea of God suits a child well because her parents and adult are already in her mind superior beings of great size and power. The child easily moves to an anthropomorphic understanding of God as a powerful being like her parents†(Rizzuto qtd in Winnicott 97) The child soon discovers that God is invisible; therefore, he is left to inner resources to fill the image of God as a living being described for him as a person. The powerful fantasy of the child has to ‘create’ the powerful being. As a result, as the image of o ne change, so, too does the one’s image of God changes. Also, an image of God can be created for a new human being through parental and societal devotion to God as like its parents. The child observes its parents and adults giving devotion to God. Since the child’s parents are like God to the child, the parent’s devotion to someone even greater than themselves is a mystery to the child. The parents and God then become associated and not clearly distinguished. The parents as objects become internalized, form the self and become symbolized by God image (Rizzuto qtd in Nelson 35). Horowitz writes, Rizzuto claims that, it is not known what psychic processes take place inside the child at that early age or the selective procedures that bring him/her to use one type of interpersonal experience and reject nother to form his/her image of God. What is known is that, the child has an image of God which he/she spontaneously uses in his/her questioning about him and in his own religious behavior? This early image may, to be sure undergo changes in later life. â€Å"This does not alter the fact that the child has formed his image of God out of interpersonal ex periences before he is intellectually mature enough to grasp the concept of God†( Horowitz 63). When the time comes for the child to receive formal religious teaching, his image of God and the concept of God will also change just as the image of one change (64). Furthermore, Rizzuto acknowledges the idea of Winnicot who says that, when a child grows and matures, he/she will come to his intermediate area of experience, which constitutes the greater part of infant’s experience, and â€Å"throughout life is retained in the intense experiencing that belongs to the arts and to religion and to imaginative and to creative scientific work† (14). At this stage, â€Å"instead of God losing meaning, his meaning becomes heightened by the oedipal experience and all other pre-genital events that have contributed to the reelaboration of his representational characteristics† (Rizzuto 178). Sometimes, however he may seem to lose meaning, paradoxically, on account of being rejected, ignored, and suppressed or found temporarily unnecessary. Lawrence broadened the understanding of what influences the development of the God Image in line with the idea of Rizzuto. It is now more commonly recognized that other relationships and experiences also impact the development of the God Image. One may again ask that, â€Å"Does young people who have not received any kind of religious education in general develop images of God? † This question can be answered with the findings of Rizzuto. She claims that in a very early age every child begins to form its image of God through parental messages about God. The image of God gets a clearer shape when the child begins to create so called fantasy companions, which help the child till adolescence to master inner conflicts. Amongst others, the fantasy companions can take over the role of a scapegoat, which allows the child to repulse negative impulses or they can help the child to strengthen their feelings of omnipotence or they can become caring companions of the lonely, neglected or rejected child (Lawrence 119 and Winnicot 140). Moreover, Rizzuto claims that even if a child is to be brought up in a religious or unreligious way, he/she will create God as a fantasy companion, whose existence is formed from his/her personal experience with parents and what he/she will learn about God in the environment he/she grows up in. he goes on to say that, nothing can be predicted on how the child will use the information which he/she gets about God. This means that no general statements can be made about the childlike image about God and its further development. For some children God may become very meaningful, for others God might have an evil, destructive character and for some he might not be of any importance at all. Nevertheless, the bottom line is that the as the image of a child or one changes, so, too, does the child’s or one’s image changes (Winnicott 143). Rizzuto agrees that Freud was basically correct in suggesting that God has his origins in parental imagos and that God comes to the child at the time of resolution of the oedipal crisis. That implies that all the children in Western world form a God representation- one that may later be used, neglected, or actively repressed. In all cases the type of representation the child has formed as a result of his personal experience with his self-perception. This is not because the God representation can exert any influence of its own but because the child actively uses his God representation and his transformations of it as an element in maintaining a minimum sense of relatedness and hope. Sometimes this is best archived by totally rejecting God; at other times ‘closeness’ to God offers a better solution (208). To sum up, Rizzuto tries to show that as the image of one change, so, too does the one’s image of God change. He does that by focusing on the development of a child. He writes that, the child create God image through experience and fantasy. Freud believes that only the father provides the imago for an ‘exaltation’ to Godhead but Rizzuto would then argue saying that it is either the father or the mother or both who helps in the formation of the God’s image in the child which can also affects his/her ideas and images of God later in life. Other primary objects like grandparents siblings may also provide some representational components. The entire representational process occurs in a wider context of the family, social class, organized religion and particular subcultures. All these experiences contribute a background to the shape, significance, potential use and meaning which the child or adult may bestow on their God representations.

The Effects of Human Mobility :: Traveling Mobility Technology Essays

The Effects of Human Mobility The effect of human travel has been twofold on the course of human history. It has served to transfer technologies, and it has also served to facilitate the spread diseases. There are examples of how technology travels from one culture to another all over the place, from the readings and movies we watch to things that we surround ourselves with everyday. Most of these technologies serve to make the lives of humans easier or more fun, but there are some inventions that have served to only destroy or make others lives worse. In some cases the technology’s originally intended usage was preserved, but in others the technology is used in different manners. An example from one of the first readings from this class is the Chinese invention of gunpowder. Originally it was used for religious purposes, but once the technology spread west through human travel, Europeans used the gunpowder and invented guns and ammunition. Once guns were invented, though, their use has not been altered. T hough there are many different models, and types of guns, they all operate under the same principles and for the same purpose. As I was trying to think of other examples of transfer of human technology through travel the movie â€Å"The Gods Must Be Crazy† came to mind. I know that this movie doesn’t represent real life, and might not be based on a true story, but it shows an example of how technology from one culture can influence and change another. The basic premise of the movie is that a pilot is flying his plane over the African bush lands, and drops his Coke bottle out the window. The bottle falls into the hands of a tribe of bushmen who still live a relatively primitive lifestyle. The Coke bottle serves many different uses for them. This glass bottle is harder than most things that they had access to, and its mouth and base are circular. Eventually everyone in the tribe wanted to use the bottle for their own purposes. The drawback was that there was only one bottle, so everyone in the tribe begins to fight over it. The rest of the plot is irrelevant, but what I have retold so far serves to illustrate how human travel influences the spread of technology. It also illustrates that the use of one culture’s technology in another culture may not be the originally intended purpose.

City Ordinances and State Laws :: Expository Essays

City Ordinances and State Laws In the spirit of civic duty, I thought I'd inform you, the responsible citizen of Mount Vernon, of some of the important laws that we live by. Combining my copious amounts of free time with my love of the mundane, I dug through our city's ordinance code as well as state law to unearth some rules we all need to know about. First off, let it be known that many of these crimes come with penalties. State laws can carry heavy prison time while city ordinances come with fines up to $500. Bearing this serious business in mind, let us begin. We all know not to start fights or provoke violence, but there are other more important things to know about. For instance, never ever harass someone via a telegraph. Don't even think about it. In fact, don't "circulate a report or warning" of an epidemic, either. Imagine the pandemonium that could result if you convinced them that your incessant smoker's cough could spread syphilis. State law prohibits these things. Public nuisances, usually found in the city code, are my personal favorites. Do not, for goodness sake, keep flammable, "unreasonably" offensively smelling, "noisome," toxic or otherwise objectionable stuff on your lawn. Leaving exploded gas station burritos in your dorm microwave is OK. Furthermore, keeping diseased animals (even if they're tied up) or animal carcasses (even if they just look like they're asleep) is not just a bad idea; it's also against the law. The city's ordinances go to great lengths to protect our beloved streets and sidewalks and the inhabitants thereof. If you cannot find a safe sidewalk to walk or run on in Mount Vernon, you must stay on the left side of the road. No exceptions. Considering tying your sled to the back of a car and riding it around? Don't even think about it. Sled/car combinations are illegal. Thinking about building some kind of device to launch cantaloupes or other large melons at oncoming traffic? Forget it. Shooting things into the street is prohibited. In fact, simply obstructing a sidewalk is a serious offense. Leaving something like grass clippings or a car on a sidewalk is illegal. Waiting more than 48 hours to clear the sidewalk of snow or ice is illegal. Leaving an open flame or unspent fuel on a sidewalk is illegal too. If you encounter anyone committing these offenses, call the police immediately and tell them it is a critical emergency.

Introduction to Business Law

Mary’s Discount Public Relations Company has recently hired you as a PR consultant. Mary knows you have studied business law and asks your advice on the following: Mary operates an information service known as â€Å"Mary’s PR Notes â€Å" which she emails to clients who subscribe to her service. Mary’s PR Notes provides subscribers with abstracts of articles on public relations. The articles come from a variety of newspapers and magazines. The abstract includes the headline of the article (unaltered) and a short summary of the article’s content written by one of Mary’s employees. Recently the editor of â€Å"Puffery 4U† contacted Mary complaining that Mary’s service is using his material. The editor was particularly concerned about how Mary uses the headlines from his articles. Advise Mary * Describe and discuss the nature of the issue and the legal implications * Identify the relevant area of the law referring to cases and statutes * Apply legal principles to the problem or issue using the relevant law to argue the case * Include a literature review of the problem including relevant legal citations Throughout this essay the topic of Mary’s Discount Public Relations Company and Mary’s PR Notes will be discussed and analyzed as to why Mary’s company may have breached some levels of copyright. Mary needs to be advised on what she may be doing wrong and how she can overcome these issues in her current situation regarding â€Å"Puffery 4U† and their complaints of how Mary is using their material and also other complications she may face in the future. Mary’s public relations company offers an information service titled â€Å"Mary’s PR Notes† which she emails to clients who subscribe to her service. The emails provide subscribers with abstracts if articles on public relations which come from a variety of newspapers and magazines. The abstracts include the headline of the article, which is unaltered in any way, and a short summary of the article’s content, which is then written by one of Mary’s employees. Recently the editor of â€Å"Puffery 4U† contacted Mary and is complaining that Mary’s service is using his material and breaching copyright. The editor is particularly concerned about how Mary uses the headlines from his articles. Copyright is a type of property that is founded on a person's creative skill and labour. It is designed to prevent the unauthorised use by others of a work, that is, the original form in which an idea or information has been expressed by the creator. Copyright is not a tangible thing. It is made up of a bundle of exclusive economic rights to do certain acts with an original work or other copyright subject-matter. These rights include the right to copy, publish, communicate and publicly perform the copyright material. Mary’s situation with â€Å"Puffery 4U† may come under the subject of copyright infringement (Copyright Act 1968 Sect 36) where someone reproduces in material form the whole or part of a work without the consent of the owner. Examples include when a work is published, reproduced or performed in public without the copyright owner's permission. This general rule is subject to a number of specific exceptions in the Copyright Act. Although Mary or Mary’s employees haven’t changed the title of Puffery 4U’s articles or other articles referred to, they have however made their own summary of the articles which may twist the viewer’s perception on what the subject of the articles may be about. Even though the summaries may still be completely relevant to the articles and no bad intentions are being made, Mary’s company is still reproducing the articles or parts of them without the consent of the owners of the original material. It is possible however that in Mary’s case her business may be able to be let off with fair dealing. This is where the material is an article in a periodical then reproducing the whole or part of the article may be fair dealing for research, study, criticism or review by an individual. The Copyright Act provides that copying a reasonable portion of a work for the purposes of research or study, criticism or review, news reporting or parody and satire will be a fair dealing. As only a small part of the articles are being reproduced, Mary’s case may be an exception to the copyright law and no legal action will be taken but this is still not a guaranteed outcome so other measures should to taken into account. If Mary wishes to avoid legal action being taken out on her company then she can take several different measures. First she must seek permission from the owner of whom she wishes to take abstracts and articles from before using and altering them to make sure they won’t have an issue with Mary using documents. Secondly, if she clearly states in her emails she sends out where the original text is from and that the summary written in fact by Mary’s company and not the original publisher then the owner of that text will possibly have less of an issue with the company breaching copyright infringement. Thirdly, if Mary made connections with the sources she pulls the articles from she could send her summaries to them for them to approve first and then once she has the approval she can be free to send out her emails with their articles in them. If a copyright has been infringed, the owner may sue the infringer in federal court, seeking an injunction against future violations of the copyrights. The owner may recover actual damages, which are losses plus the infringer’s profits from use of the copyrighted work. Or, any time before a court issues a final judgment, the owner can elect to receive a set amount in damages as defined in the copyright statute, in lieu of actual damages. The amount of statutory damages can range from $200 to $150,000, based on a court’s determination of several factors, including whether the infringement was intentional. On 1 January 2007, a range of copyright enforcement measures started as a result of the Copyright Amendment Act 2006. These include the creation of a tiered system of copyright criminal offences incorporating indictable, summary and strict liability offences. The strict liability offences do not contain fault elements and attract maximum penalties of 60 penalty units ($6,600). These offences are supported by a copyright infringement notice scheme provided for under the Copyright Regulations 1969. An infringement notice penalty is 12 penalty units ($1,320). The introduction to this scheme was created and designed to deal specifically with lower-level copyright crime such as first time offenders, street stall or market operators. Under this scheme, an offender issued with an infringement notice by a law enforcement officer will have the option of paying a fine or risking the possibility of prosecution in court. In addition to paying a fine, some offences will also require the offender to forfeit copyright material and/or related devices in order to avoid prosecution. In 2001, the TCN Channel Nine Pty Ltd v Network Ten Ltd (‘Panel Case') was a case with claims that commercial broadcaster Network Ten infringed copyright in Channel Nine broadcasts when re-broadcasting extracts of Nine's program ‘The Panel' over the period from 10 August 1999 to 28 June 2000. ‘The Panel’ is a talk show comprised of a regular panel and guest panelists who discuss recent events and current issues, using television footage from a variety of sources as a basis for humorous comment and critical discussion. The claim of copyright infringement related to 20 excerpts of Nine footage, ranging in length from eight seconds to 42 seconds. The excerpts were from a variety of programs including The Today Show, Who Wants to be a Millionaire, Days of Our Lives and Sale of the New Century. Nine claimed that Ten’s re-broadcasting of excerpts of its programs constituted an infringement of its copyright in the television broadcast as provided for in s 87(c) of the Copyright Act 1968 (Cth) (the Act). Nine also claimed that Ten had breached s 87(a) of the Act by making a cinematograph film of the programs or a copy of such films, but this latter claim has not yet been determined. This judgment relates only to Nine’s claim in relation to s 87(c) of the Act. On 11 April 2003 the High Court granted Network Ten leave to appeal against the decision of the Full Court of the Federal Court and in September 2003 heard arguments on the operation of ss 14, 25(4) and s 87 of the Copyright Act 1968 regarding the claimed infringement. The ruling from the Federal Court was announced as fair dealing in broadcast television. This case is similar to Mary’s situation as Network 10 was only re-broadcasting small extracts of ‘The Panel’ and did not have the intention of bad mouthing Channel Nine or putting them in a negative spotlight. It is possible to argue and win Mary’s case depending on the extent to whether how relevant her summaries are to the original text of the articles she is using in her emails and if she is trying to persuade people to not read them. The case may end up being ruled as fair dealing if the following situation were to occur. It would be wise for Mary to act on this current situation as soon as possible as â€Å"Puffery 4U† may not be the only people concerned with the way Mary is using their articles. She may see herself facing multiple lawsuits, which could create a bad reputation for not only her company but for herself as well. Although Mary and her employees may think they aren’t doing any harm and are actually advertising other peoples work to a wider audience, authors of the articles may perceive this situation different and just want to claim work as their own. If â€Å"Puffery 4U† were to take legal action upon Mary this would cause implications for her not only in the short term but long term as well. She may face multiple fines from the magazine and newspaper companies she has been collecting articles from which would affect her financially and it would also give Mary a bad name and affect her future business dealings. Bibliography http://www.rcfp.org/handbook/index.php?pg=10-1 http://www.austlii.edu.au/au/legis/cth/consol_act/ca1968133/

Global Health and IT Solutions

Global Health and IT Solutions Executive Summary In the current society, the number of older people is gradually increasing and these seniors are in most cases living alone. As a consequence, they suffer intense feelings of loneliness that cause common medical problems observed among the older population. Previous studies have shown that older people are afraid of being alone and this causes anxiety and loneliness.Advertising We will write a custom research paper sample on Global Health and IT Solutions specifically for you for only $16.05 $11/page Learn More Because of their deteriorating health and mental and physical abilities, they are at times unable to perform the normal daily routines essential for their lives. These feelings of loneliness or the isolation of the older citizens can cause serious challenges in their lives and therefore the health of such people deteriorates very fast and can die sooner than they could have. Over the past decade, there have been great advances in the field of information technology and these changes have greatly revolutionized the way people interact, work and carry out their daily duties. The internet communication and personal gadgets have transformed services to people and that people are now enjoying easier and faster access to things via digital means. However, in the ages over 65, people seem not to consider new technology as useful for survival and performing important tasks. Introduction Topic Area A very large number of older people report that they do not use even the internet. This bring a great challenge to the fact that it is this basic digital technology that can help solve the problems of the older people’s isolation like developing and maintain social networks and participating in the communities and conducting their private lives actively (Findlay 2003, p. 650). Technology use among the older people has a great potential of bringing great social benefit to the older people like participation (Pollack 200 5, p. 10). This proposal is set to demonstrate that technology has the potential and the ability of enabling older people in their bid of renewing and developing social contact and actively involving their lives. Having considered all this, the use of IT technology can offer older people a chance to engage in meaningful work and other task essential in life (Rogers Fisk, 2006, p. 39).Advertising Looking for research paper on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Interaction with family and friends will be renewed and these older people can discover and build up skills as well as gather experience. Research Questions The study will be based on the hypothesis that the information technology advances and innovativeness can offer older people with a means of actively interacting with other people and participating actively in other personal activities (Independent Age 2010, p. 10). This technology will enable prevention of the feelings of isolation among older people so that they do not suffer loneliness and social seclusion (Victor et al 2005, p. 358). The impact of isolation and loneliness is caused by a number of causes including retirement, deteriorating physical and mental health and bereavement (Independent Age 2010, p. 10). The core questions that have inspired this study include; How can IT technology be used in the prevention and alleviation of the feeling of social seclusion and loneliness among senior citizens over 65 years? What potential does the IT have to enable older people to develop and maintain social contact and active involvement in the society, both which are the main elements of wellbeing and happiness? (Zijlstra Aminian 2008, p. 4) Governments across the world especially the developed nations are making it a priority to invest in technology that would improve the access to new technology by older people as well as those living with disabilities (Pollack 2005, p. 10). The major question emerging from this is ‘to what end is digital participation going to take place? More specifically, this bring the third question Is there any sufficient rationally given to the use of IT to address challenges of older people? (Independent Age 2010, p. 10) Does this strategy really provide a meaningful social interaction and involvement? Objectives of Study The research will seek to fulfil several objectives which at the end of it all will enable older people to be active in the society and alleviate social isolation feelings (Findlay 2003, p. 650). Nonetheless, the research will also seek to address the use of IT as a threat to health and general welfare of older people. Older usually present several weaknesses like hearing loss, impaired vision, memory lapse, physical weakness, and poor health; From this, the study draws the main objective which is to do away with the view that older people are weak, depended and incapable of managing their lives (Independent Age 2010, p. 10).Advertising We will write a custom research paper sample on Global Health and IT Solutions specifically for you for only $16.05 $11/page Learn More Other goal will include ensuring that people live longer, healthy and satisfying lives; and that older generation also participant in the society actively. Lack of social contact and involvement is a dimension of seclusion and the study will seek to alleviate this exclusion. Moreover, exclusion and loneliness contributes to high prevalence of mental problems like depression. This study will also seek to alleviate the health problems facing older people like stress and depression (Independent Age 2010, p. 17). Literature Review Innovative IT Application for Older Users IT application can be used to enable older people to escape such social isolation (Findlay 2003, p. 652). This is a very reasonable hypothesis and a timely research especially that the current society relies on techno logy for fast and cheap means of interaction with friends, family and even work (Charness et al 2007, p. 249). Many people usually develop great social networks through technology advances and this supplements periodic direct contact with people of shared interests (Victor et al 2005, p. 359). This proposal purports that technology provides the needed solutions to older people. It will hence seek to explore the barriers to the application of IT and later the study will be used to devise recommendations on the best way of applying this theme in future. This paper proposes the following ways of helping the older people to continue living independently and stay active in the society. Social Communication technologies: the use of IT can offer simple use of telephone and video communication like broadband technologies. This will enable older people to keep in touch with family and friends hence eliminating the feeling of seclusion. Note that many people over 65 year across the world live alone (Victor et al 2005, p. 359).Advertising Looking for research paper on social sciences? Let's see if we can help you! Get your first paper with 15% OFF Learn More Security and Safety Gadgets: there has been great step up is security technologies and Smart house technology can help in ensuring that the house is secure (close doors and windows) at night or when a person leaves the house (Cheek et al 2005, p. 331). This technology and devices can also other things around the house like gas and water leaks and turning off unwanted lights. Plus, automatic alarms can go off to remind or call for help (Rogers Fisk 2006, p. 39). Shopping, travelling and Social services access: the internet technology currently allows online purchase of items and many businesses also offer home delivery. This way, older people can access public services through online technology and shop for whatever things they need with relying on others Reminders: Memory lapse is a serious challenge for the older people and the problems gets worse with age. By using programmed digital reminders, the elderly van have a schedule for the day and also set alarms for important activiti es like taking medication or doing a household task (Zijlstra Aminian 2008, p. 4) Mobility and User Friendly interface: mobile solution devices can be used together with GPS and other sensors for crucial signs to help older people to move around and be able to access alarm button in case of emergency or deteriorating vital signs (Lezzoni et al 2001, p. 238). Besides, many types of equipment at home and around the compound can be designed to meet the needs of older people like impaired eyesight, mobility and hearing. For the purposes of this research the initials ‘IT’ will be used to refer to these five technologies of overcoming old age challenges. Old age brings a lot of complications especially physical and mental capability challenges (McCreadie Tinker 2005, p. 91). Besides, the issue of social isolation is a serious concern being caused by several factors including death of spouse, poor sight and hearing sense, chronic medical problems and scattering of family mem bers (McCreadie Tinker 2005, p. 91). Despite the cause, the consequences can have a great toll on the life of older people who form a big percentage of the normal population. Ambient Assisted Living The has been development of a system that is known as the â€Å"Ambient Assisted Living† and it refers to the phenomenon where information technology is used to carry out personal activities on daily duties and work making the individual stay active and socially productive (McCreadie Tinker 2005, p. 93; Charness et al 2007, p. 249). Essentially, the use of ICT to ensure independent living among older people can be as simple as the use of an alarm or digital reminders to taking medicine and so on (Rogers Fisk 2006, p. 39). However, technology use can be as sophisticated as to employ a system that can project the time when a person has highest risk of falling (Lezzoni et al 2001, p. 238). Such is however, applicable when there has been a great loss of individual independence. Des pite technology being very simple or complex, the principle of this ambient technology has been that technology has to serve the user. Methodology Method and Design The study will be set to investigate some of the innovative means of applying IT to provide the elderly with ways of dealing with their challenges that come with old age. The study will be descriptive and will employ both the qualitative and quantitative research methods to investigate some ground-breaking technologies of engaging older people in community and personal lives. The investigator will conduct some literature search to find out literature that addresses technology that has been used for these purposes. This is the secondary search. Besides the investigator will conduct primary study on real participants who use IT for managing their lives. Data Collection The researcher will interview participants regarding their quality of life as they utilize IT for their personal daily activities and keeping contact with f riends and families. The outcomes will be analyzed against the control group which is a group of older people who do not use technology for their daily activities. Data Analysis For the systematic literature review, the investigator will use recursive abstractions to analyze the data collected so as to come up with the relevant summaries for the proposal. The qualitative data is hence interpreted without making codes and picking relevant topics for study. The questionnaires will be checked for completeness, consistency and accuracy before leaving the location of study. The data will be entered into a computer and sorted. The researcher will be analyze the data by use of the computer software including Microsoft excel and SPSS. These tools are very useful for analyzing descriptive statistics. Significance of Study As a society today, there has been increased survival of older people due to better healthcare systems and lifestyle. As such, the developed nations have greater numbers of older citizens. However, this elderly population has been facing challenges of dependence, loneliness, and social isolation as most live alone (Findlay, 2003, p. 653). As the IT develops further, the society today depends on technology for a lot of assistances like cure of diseases, dealing with crime and achieving vitality among elderly people. The study will contribute deeper to the use of IT to address the social challenges that the elderly face. It is purported that IT will have a positive impact on the functioning of older people in their homes thus removing the notion that they are always dependent (Sixsmith et al 2009, p. 234). This technology will also help them to stay in touch or keep contact with friends and family. The older people can as well participate in community activities by working. This project will seek to make technology use a normal thing, reduce stigma on older people and offer social support that have previously been overlooked (Victor et al 2005, p. 363). When proper use of IT is made possible at home, this would be a much cheaper and a secure way of caring for the old than using institutional care. When the elderly are independent and actively participating in the community, it means family member will have more time to attend other economically beneficial activities hence meaning that the society more productive (Charness et al 2007, p. 249). This also means that there will be less medical costs as the old will be more health and in case they are on medication, they are like to adhere to it full by help of IT (reminders etc). Therefore health cost will drastically reduce. Conclusion With many people in developed nations like the UK and US living longer, the number of people above age 65 has skyrocketed. A considerable number are even aged 85 and above. Ensuring that these longer lives are healthier and still satisfying is the grand challenge the world has to face. IT experts are working hard to ensure that the aging population of today and the future can protract their vitality. This proposal study suggests ways of helping the older people to live independently as much as possible and enable them stay involved in the community and at work. The study also offers ways of helping care givers to provide better care and also this will seek to explore the diverse needs of older people. For the older people, small issues like poor eyesight and short-term memory lapses can rapidly exacerbate to be big problems like loss of home and total dependence on others. A stay at nursing home or adapting a whole system of assisted living is very expensive but this paper seeks to offer simple, cheap, innovative and sustainable IT technologies to help older people remain independent an making sure their homes assist and not hamper them. The use of IT will transform homes into ‘supplement minds’ for the seniors and it would bridge the gap that exists between the cognitive needs and the capabilities of the old. In ess ence an aware home greatly builds independence. Reference List Charness, N., Czaja, S., and Sharit, J., 2007, Age and Technology For Work. In K.S. Schultz, And G.A. Adams (Eds.), Aging And Work In the 21st Century, Mahwah, N.J.: Lawrence Erlbaum Associates Publishers Cheek, P. Nikpour, L , Nowlin, H., 2005. Aging Well With Smart Technology. Nursing Administration Quarterly, Vol. 29, Issue 4, pp. 329-338 Findlay, R. A., 2003. Interventions To Reduce Social Isolation Amongst Older People: Where Is The Evidence? Ageing Society, Vol. 23, No. 5, pp. 647–658. Lezzoni, L., McCarthy, E., Davis, R., Siebens. H., 2001. Mobility Difficulties Are Not Only A Problem Of Old Age,’ Journal of General Internal Medicine, Vol. 16, No. 4, pp. 235-243. Independent Age, 2010. Older People, Technology And Community The Potential Of Technology To Help Older People Renew Or Develop Social Contacts And To Actively Engage In Their Communities. Calouste Gulbenkian Foundation McCreadie, C., T inker, A., 2005. The Acceptability of Assistive Technology to Older People. Ageing And Society, Vol. 25, Issue 1, pp. 91-110 Pollack, M., 2005. Intelligent Technology for an Aging Population: The Use of AI to Assist Elders with Cognitive Impairment. AI Magazine, Vol. 26, No. 2, pp. 9-24 Rogers, W.A., Fisk, A.D., 2006. Cognitive Support For Elders Through Technology, Generations. Journal Of The American Society on Aging, Vol. 30, No. 2, pp. 38-43 Sixsmith, A. et al., 2009. SOPRANO – An Ambient Assisted Living System For Supporting Older People At Home. Ambient Assistive Health And Wellness Management In The Heart Of The City, Vol. 5597, pp 233-236 Victor, C.R., Scambler, S. J., Bowling, A., Bond, J., 2005. The Prevalence Of, And Risk Factors For, Loneliness in Later Life: A survey of older people in Great Britain. Ageing and Society, Vol. 25, No. 3, pp. 357–375 Zijlstra, V., Aminian, K., 2008. Mobility Assessment in Older People: New Possibilities and Challenges. Eur opean Journal of Aging. Vol. 4, No. 1, pp. 3-12.

Eisenhowers Warnings essays

Eisenhowers Warnings essays In Eisenhowers Farewell Address, the president gave warnings to his people regarding the influence of "the military-industrial complex." After engaging in three of the four major wars of the century, America arose as the strongest nation. In response to the worlds turmoil, America built up the armament industry. The nation began to prepare for war before the threat arose instead of waiting until wartime to make ready the weapons. There was also a technological revolution during these post-war years. During this revolution, the government began to conduct and direct research. With these two advances in American history, Eisenhower felt there were a number of possible negative outcomes, and therefore, he warns his people about the distruction that these new develops have the potential to cause. Some of the dangers of the complex that he mentions in his speech include: rise of misplaced power, endangering our liberties or democratic policies, public becoming a captive of a scientific-technological elite, and becoming a community of dreadful fear and hate. Eisenhower feels that the countrys move to preparedness for war is taking them farther away from peace. In his perfect world, people would not solve their conflicts by fighting, but by peacefully negotiation. I think that his view is admirable and would probably be the best possible way to deal with things, but I do not find it to be all that realistic. The possible scenarios and problems that he came up with are all possible, and I agree that they are all probable, but I do not feel like peace among all nations will ever exist until we are at war with other worlds. People need war and conflict to survive and if we take that need away, we will in essence be defying nature and that seems to also end in anarchy. Is it better to be in turmoil as one nation or as an entire universe? ...

Essay about Human Cloning

Essay about Human Cloning Essay about Human Cloning Odaro Adu Freshman Composition 1 Dr. Banks An Argument about the Legalization of Human Cloning Human Cloning Human Cloning, what started off as a monumental and astounding achievement in Biology, has recently become one of the most controversial and talked about issues in the world. Human cloning is defined as the process or practice of creating a genetically identical copy of an individual or the cells and tissues of the individual. It can be divided into 2 categories and they are (i) Human reproductive cloning, where a human cone is created, and (ii) Therapeutic cloning, where human cells are cloned for the use of research. Cloning has been a part of human history for hundreds, if not thousands of years. Mankind have been cloning plants, â€Å"growing a plant from a cutting†, longer than records show. In 1901, Hans Spemann split a 2-cell salamander embryo into 2 parts which developed 2 complete organisms. In 1914, Hans Spemann performed the first successful nuclear transfer experiment. A huge accomplishment in the cloning field came in 1964 when F.E. Steward of Cornell University grew a complete carrot plant from a fully differentiated carrot. All proved that cloning from differentiated cells was possible. Some small animals and critters have been cloned and the history dates back to the 1960’s. However, talks of actual Human Cloning were not thought possible until 1997 when the successful cloning of a mammal, Dolly the Sheep, occurred. This was a huge scientific and technological breakthrough but it also derived many medical and ethical issues and concerns associated with the possibilities of actually creating a replica of a human being. And important issue is whether or not Human Cloning should be legal. Major arguments include the following: Is it ethical? Can is be abused of misused? And lastly, Do clones have rights and legal protection? After careful examination, it will be proven that Human Cloning should be legal and would be a great beneficiary to mankind. One argument is whether human cloning is ethical. Ethical can be defined as of or relating to the moral aspects or principles of a particular topic. Opponents claim that human cloning goes against the natural order of reproduction. Most people say that Human Cloning is not acceptable due to their particular religious issues and health concerns. They say that cloning could create serious and unforeseen consequences. An example of these consequences is the death of Death the Sheep which was deemed premature. She suffered a lot of health problems like lung disease, premature aging, DNA degradation, and arthritis. Her sickness was so bad that doctors and scientist decided to end her life when she was 6 years old. This was accredited to her been a clone. Opponents say that cloning would cause unnecessary suffering for the clone and deem it unethical. This claim is invalid. For many years now, there have been many treatments for women and men that are infertile. Many drugs and treatments a nd injections that sometimes have harsh side effects to the individual. Human cloning would just be another route for those who want a child and as people already choose to take treatments for their infertility, individuals would choose to either clone or not to clone for an offspring. Further testing and research could also assist modifying issues that arrive from cloning. Therefore cloning would not affect the ethical aspect of community. Another argument is whether Human Cloning can be abused or misused. Abuse can be defined as to use (something) to bad effect or for a bad purpose; misuse. A country or an individual might create a program similar to the idea that Nazi Germany had of creating and having the â€Å"perfect† race; they might bred humans with particular traits and eliminate others. Once the "perfect" human is developed, cloning could be used to multiply that individual and produce unlimited numbers of clones. The same approach could be used to create individuals

Why We Need a Goal of Zero Inflation Essay Example | Topics and Well Written Essays - 500 words

Why We Need a Goal of Zero Inflation - Essay Example Keleher reports that, "This objective has been endorsed not only by many of the world's most esteemed monetary economists but also by many Federal Reserve officials". A zero inflation rate will not impact the unemployment rate as critics contend. It will, however, stabilize the economy, and benefit the average worker. Though there is some debate about the definition of zero inflation, almost all economists agree that high inflation rates have a negative impact on the economy. When the inflation rate reaches double digits, economies will experience slower rates of growth. The unpredictable future of inflation rates reduces investment, spending, and creates a climate ripe for poor planning. Future prices and uncertainty about future income affects everything from automobiles to the real estate market. There is no doubt that a goal of zero inflation is desirable in today's instantaneous, global economy. As much as it is desirable for the corporate economy, it is even more so for the individual. Retirees on fixed incomes face an uncertain future with high inflation. For the average worker, an inflationary rise in wages will lag the increase in prices, which will place them permanently behind the inflation curve. The complexities of evaluating personal financial decisions in an inflationary market leaves the consumer open to exploitation.

Analysing Media Output Essay Example | Topics and Well Written Essays - 2500 words

Analysing Media Output - Essay Example In effect, reliability of the study was affected. In another study where quantitative study was also used, the need for the researchers to rely solely on primary data prevented them from collecting secondary data that could answer statistical questions that the respondents in the primary research could not answer. Internal validity was therefore affected in the research. In effect, when the two approaches are combined, there is a better unification of the merits of undertaking content analysis than when only one of the approaches is used. 2. Media content can be used to map long-term social and cultural change. Discuss, mentioning the main challenges for this kind of research in your answer. Generally, the media is described as the eye of society, meaning that the media is an institution that is designated to reflecting on the happenings of society in a manner that entertains, educates and informs the populace (Machin, 2007). The media is also seen as a third party critic of society as the media is expected to belong to a line of argument that is devoid of subjective judgment but rather filled with objective criticism (Fairclough, 1995). Once the latter is done properly, the media should be referred to as an authoritative source for decision making on issues that affect society. Meanwhile, the media carries itself to the populace or audience through the content that it carries, and thus media content. If any reference is being made to the role of the media in society therefore, one could be referring directly to media content. In a recent study, it was identified that the media content has so much power when it comes to influencing social and cultural changes because of the generalized influence that the media has on the society (Riffe, Lacey and Fico, 1998). By this relation, it will be pointed out that society is made up of the social and cultural dynamics of people and so if media content can influence society, then it can easily influence social and cultura l change. There are indeed a number of ways that media content can influence social and cultural change but one of the commonest of these has been found to be the manner in which long term strategic changes are made based on media content. Through means and theories such as framing theory and agenda setting theory, the media can constantly use its content to champion certain key social and cultural issues that it deems as befitting for societal adherence. Once this happens, media content will be directed towards these issues that the media is seeking to champion. The ultimate effect of the application of such theories has also been that society comes to accept the issues that the media sets aboard (Humphrey, 2001). In effect for all long term social and cultural changes that are sought, the likelihood of inculcating the view points of the media content is higher. All the discussions above notwithstanding, there are a number of challenges that can met in

Via Turnitin, Essay Example | Topics and Well Written Essays - 1000 words

Via Turnitin, - Essay Example Barrister A barrister is a member of the legal profession that has been ‘called to the Bar’ ergo the name. They argue their cases before the court and also serve as legal counsel or advisers to their clients with the help of their solicitors. Up until 1990, barristers have the exclusive right to argue their cases in court, but now, this law has been revoked and solicitors, in some cases, are allowed to perform this role as well. To be eligible for the title of barrister-at-law, students must pass the qualifications and standards set by the Council of Legal Education and is only restricted to the Inns of Court. By paying a fee, students are summoned to the Bar. For a year, they have to become apprentices in the chambers of practising barrister. Before presenting a case in court, barristers are usually aided and instructed by solicitors regarding their cases. Since 1989, and from the beginning of 1990, many changes to the legal proceedings have been introduces to cut back on litigation costs—one of which is that barristers could present their cases in court without their instructing solicitors in some cases. The law also states that barristers could not be sued by their clients for negligence in presenting their case in court and likewise, cannot sue their client for unpaid fees (â€Å"barrister†). ... Solicitors also â€Å"have a monopoly of certain legal business and are subject to court regulation.† The qualifications, trainings, and standards to become a solicitor is set by the Law Society which includes, but is not limited to an apprenticeship under a practicing solicitor for at least several years and must be a graduate of law school (â€Å"solicitor†). Gray Areas Despite the very distinct roles and functions that was originally intended to be performed by a solicitor and a barrister, changes in the judicature brought about by the changing demands of time have created some gray areas between the functions and roles of the two legal professions wherein they tend to meet in some areas. For instance, originally there is a clear cut distinction that solicitors are to handle legal matters outside the court while barristers would be in charge of arguing cases before the court. The roles are also very separate: the solicitor is the one who gives legal advises to the cl ient and prepares the case for court. After all the legal preparations are handled by the solicitor, the barrister then takes over and brings the case before a judge. Through this process, it is only the solicitor who gets to transact directly with the client. â€Å"It is the solicitor who refers cases to a barrister if there is a need for the case to go to court.† In a nutshell, it is under the prudence of the solicitor if the client would require the services of a barrister (â€Å"Difference between Barrister and Solicitor†). If and when a barrister is brought in the case, the client does not transact with him/ her directly. Rather, the client transacts with the

Supply Chain and Demand Model Essay Example | Topics and Well Written Essays - 250 words

Supply Chain and Demand Model - Essay Example Notably, the supply chain eliminates unsuitable suppliers and consumers that demean effective supply chain management. In a demand driven supply chain, consumers control the supply chain since the supply must provide everything that the consumer needs. Indeed, a demand-driven network forces the supply chain to produce new products at a speed defined by the demand model (Versloot, 2013). To enhance sustainable profits, an organization must ensure that its supply responds to demand. Since the supply chain is nonlinear, suppliers focus on the actual demand and purchase patterns as defined in the demand model (Versloot, 2013). Supply meets demand forecast in lead times. However, there is a need to adjust the supply at each level of the supply chain since actual demand is different from forecasted demand (Versloot, 2013). Notably, the relationship between supply chain and the supply and demand model determines the prices and quantities of products in the

Pre lab springs Assignment Example | Topics and Well Written Essays - 250 words

Pre lab springs - Assignment Example The theoretical y-intercept in the standards equation of a straight line compares (corresponds) to the determined value of T2. The slope (constant) is normally represented by the value of m in the standards equation of a straight line and in this case corresponds to K d. c. Again, compare the standard form of the equation for a straight line and the result for part (a), what should the theoretical value for the y-intercept be in terms of constants and the dynamical spring constant k d and m0 the effective mass of the spring? In terms of the y-intercept (and other known values), what is the value of the effective mass of the spring m0? As argued above, the standard equation of a straight line is y= mx +c. This equation implies that y is the same as c since it is the value where the line cuts the y-axis. C is the intercept on the y-axis. In comparison, if T2 compares to y, and T2=1.61, then it means that the straight line of the graph of T2 against m cuts the x-axis at 1.61. This value depends on the constant K d, since the spring constant results from the resultant forces applied on the spring, the restoring force and the mass, mo applied on the

Supply Chain and Demand Model Essay Example | Topics and Well Written Essays - 250 words

Supply Chain and Demand Model - Essay Example Notably, the supply chain eliminates unsuitable suppliers and consumers that demean effective supply chain management. In a demand driven supply chain, consumers control the supply chain since the supply must provide everything that the consumer needs. Indeed, a demand-driven network forces the supply chain to produce new products at a speed defined by the demand model (Versloot, 2013). To enhance sustainable profits, an organization must ensure that its supply responds to demand. Since the supply chain is nonlinear, suppliers focus on the actual demand and purchase patterns as defined in the demand model (Versloot, 2013). Supply meets demand forecast in lead times. However, there is a need to adjust the supply at each level of the supply chain since actual demand is different from forecasted demand (Versloot, 2013). Notably, the relationship between supply chain and the supply and demand model determines the prices and quantities of products in the

Should Organisations Transition Towards a Green Supply Chain Research Proposal

Should Organisations Transition Towards a Green Supply Chain - Research Proposal Example The aim of this paper is to avail action plan and facilitate knowledge among supply chain professionals who need to embrace Green strategy efficiently and communicate these efforts to their commodity consumers, public and partners. Despite the public focus on the environment, benefits attached to reducing a firm’s environmental impacts are never at the forefront of supply chain executives’ minds. It seems that many executives are still unaware of that enhanced environmental performance implies fewer environmental-permitting fees, lesser waste-disposal and training costs, and, quite, lessened material costs. Optimistically, the interest in green issues and environmental concerns by the public will never decline as economic issues become more significant due to the irresolute economy (Charter, Kielkiewicz-Young, et al. 2001). Organizations are at loggerheads in deciding whether to embrace green supply chain management due to lack of proper skills in strategic management of green supply chain. Strategic management of Green supply chain entails gathering and analyzing environmental regulations and customer needs, deliberating on the relevant environmental issues with the procurement, manufacturing an d quality control department across the supply chain organizations and collapsing into development and communication of the green supply chain policies to all stakeholders of the supply chain ranging from supplier to customer’s customer. Such a lengthy and elaborative procedure presents problems for most organizations despite the intense pressure exerted by their respective governments and consumers who have turned to such firms that have not incorporated Green strategies. The academic in proper knowledge endowment on adopting and implanting green supply chain in firms strategic planning and operation thus possess a major threats to those static firms due to lack of increased

Al Qaeda in the Arabian Peninsula Essay Example for Free

Al Qaeda in the Arabian Peninsula Essay Stability in the Arabian Peninsula region has been a concern for the United States for some time now. AQAP poses a direct threat against the U.S. and U.S. interests of Stability and Security in the Arabian Peninsula. This instability and threat is why I have chosen the AQAP as the FTO to research making the next attack. The AQAP comes from the merging of the al Qaeda cells from Yemen and in Saudi Arabia. There are approximately one –two hundred members, with thousands of supporters. The merger took place in January 2009, due to the success of the Saudi Arabian government in destroying al Qaeda’s infrastructure in the Kingdom of Saudi Arabia. AQAP is a subsidiary of the al Qaeda, whose center of gravity is in Pakistan and Afghanistan, but works independently of its parent organization. Since formation occurred, they are responsible for a number of attacks on the â€Å"West† and are considered responsible parties of the â€Å"UPS and FEDEX cargo bombing attempts† (Kurczy, 2010). They were deemed a terrorist organization on December 14, 2009, by U.S. Secretary of State Hillary Clinton. (Gerstein, 2010). Prior to the formation of AQAP, al Qaeda claimed responsibility for numerous attacks in Saudi Arabia and Yemen. Those attacks include: the 1993 attack on World Trade Center, 1998 suicide bombings of Embassies, the 2000 bombing of the USS Cole, and the 2008 car bombing outside the U.S. Embassy in Sana’ killing 19 people including 6 of the terrorists (Poland, 2005 ). AQAP has claimed to plan on targeting oil facilities, tourists, and security forces in the future. It is believed though that AQAP provided spiritual guidance by U.S. Citizen Anwar al Awlaki to U.S. Army Maj. Nidal Malik Hasan, who was the gunman behind the 2009 Ft. Hood killings and the December 2009 attempt to down a passenger airline to Detroit. Responsible parties to these terroristic events are said to be that of the top five â€Å"key leaders† of AQAP. These men include are in order of their rank from the top spot of leaders to the last. 1. Ibrahim Hassan al-Asiri, aka the bomb maker. He is believed to be the creator of the bombs intercepted in October last year on cargo planes. 2. Anwar al-Awlaki, aka the chief ideologue. He is suspected of being part of three unsuccessful terrorist attacks to include the Fort Hood Shootings (Bryant, C., Kasinof, L., 2010), bombing attempt on airliner jet on Christmas, and the Times Square bombing on May 2. 3. Said Ali al-Shihri, deputy chief of AQAP. He is suspected of participation in  September 2008 US Embassy attack and the kidnapping of nine missionaries in June 2009 according to Fox News. 4. Qasim al-Raymi, military commander. He followed Osama bin Laden’s lead on media releases â€Å"building an ever-more sophisticated propaganda arm for al Qaeda in Arabian Penin sula† (Kurczy, 2010). 5. Nasir al Wuhayshi, head of AQAP. Known as the personal secretary of Osama bin Laden (Kurczy, 2010). Most of AQAP is made up of fighters that returned from Afghanistan during the Russian invasion and fighters that have been serving in Iraq and Afghanistan. They lure new recruits who are sympathetic to al Qaeda and have animosity towards the U.S. and western nations. The recruiting pool is vast in the region with fighters fleeing Iraq and Afghanistan and relocating to Yemen and Somalia. Both countries have weak central governments that are conducive for lawlessness in the region and have vast ungoverned territory. Government cooperation with American counter-terrorism efforts has historically been spotty and portions of both populations are hostile to the United States. (Kerry, 2010) AQAP aims to overthrow the Yemeni government for its support to the U.S. and its offensive operations against al Qaeda. The group also emphasizes its global ambitions and desire to target western interests within the region. Additionally, AQAP has stated it will focus on cutting supply lines of western nations supporting Israel and looks to expand its influence throughout the region (Boucek, 2010). The animosity against the western nations continues to grow, as does the technology and ideas for new weapons. The newest information is that a poisoned perfume plot against religious and government officials was prevented due to arrest of 149 al Qaeda suspects. This is just an example of the creativity AQAP has come up with. Last summer the country’s Deputy Interior Minister had been attempted to be assassinated by a bomber with the weapon in his anus (Rawnsley, 2010). These weapons are just the newest form used by AQAP. Yemen has emerged as a major staging base for al Qaeda and other likeminded groups for attacking American targets within Yemen as well as to reach targets outside of Yemen including the United States. U.S. officials have warned that al Qaeda in the Arabian Peninsula was a growing threat even before the failed 2009, Christmas Day airline bombing attempt (Kerry, 2010). In February 2009, Director of National Intelligence Dennis Blair stated that, â€Å"Yemen is reemerging as a jihadist battleground and potential regional base of operations for Al Qaeda  to plan internal and external attacks, train terrorists, and facilitate the movement of operatives.† (Rollins, 2010). The threat coming from AQAP is greater than the threat coming from al Qaeda’s central leadership located in Pakistan. AQAP is increasingly a more pressing concern for U.S. national security. AQAP has relative freedom of movement in the Arabian Peninsula and region which allows for its ability to increase its ranks through recruitment as well as its ability to train new recruits. Additionally, AQAP has also shown its ability to influence other like-minded individuals to conduct attacks to our homeland with little to no warning. AQAP has proven it has the means and capability to attempt to conduct attacks globally although it has yet to be successful. It is only a matter of time before they possess the ability and trained personnel that are able to conduct something equal to or greater than the attacks against the United States on September 11, 2001. AQAP poses a direct threat to the U.S. and U.S. interest of stability and security in the Arabian Peninsula. AQAP is capable of every threat that has been uttered against the US and western countries. The US as well as the other western territories that are considered allies against AQAP, can end or at least moderate the terroristic threat by â€Å"interdicting terrorists, disrupt their planning, restrict their travel, reduce the flow of financial (EO 13224 signed 9/23/01) and material support to terrorist groups, and enable partner governments to assert control over weakly governed territory where terrorists find sanctuary† (US Department of State, 2005). The Antiterrorism Assistance program is a well used deterrent against FTO’s such as AQAP. The AQAP became a bigger threat than al Qaeda, and the instability and security issues within the Arabian Peninsula are threats we must contend with. With the knowledge and training gained since the imperative attacks on American soil in 2001, we can deter and detain these terrorists and protect our homeland and allies. The ideologies and animosity against the US and other western nations are targeted towards the recruiting of others who sympathize with al Qaeda. Preemptive and retaliatory methods are other forces to use to impede the AQAP’s threats and/or attacks. It is also noted in the Country Reports that by American’s helping partner nations in the quest for improving their abilities to detect and prevent terrorist activities this will clearly enhance the overall security of all nations (US Department of State, 2005). References Boucek, Christopher (2010). Terrorism out of Yemen. Carnegie Endowment for International Peace. Retrieved from http://carnegieendowment.org/publications/index.cfm?fa=viewid=41705 References Bryant, C., Kasinof, L. (2010, October 29). Suspicious UPS, FedEx packages raise new concerns about Al Qaeda in Yemen. Christian Science Monitor. p. N.PAG. Retrieved from EBSCOhost CPJ. (2008, April 15). Iraq: Journalists Abducted 2003-09. Retrieved March 15, 2011, from Committee to Protect Journalists: Defending Journalists Worldwide: http://cpj.org/reports/2008/04/abducted.php. Gerstein, Josh (2010). Clinton named Al Qaeda Yemen as terror group. Politico. Retrieved from http://www.politico.com/blogs/joshgerstein/0110/Clinton_named_AlQaeda_Yemen_as_terror_group_a_month_ago.html Kerry, John (2010). Al Qaeda in Yemen and Somalia: A ticking Time Bomb. Committee on foreign relations United States Senate. Retrieved from http://www.fas.org/irp/congress/2010_rpt/sfrc-aq.pdf Kurczy, S. (2010, November 2). Five key members of Al Qaeda in Yemen (AQAP). Christian Science Monitor. p. N.PAG. Retrieved from EBSCOhost. Poland, J. (2005 ). Understanding terrorism: Groups, strategies, and responses 2nd edition. Upper Saddle River: Pearson. Rawnsley, A. (2010, December 7). Danger Room Whats Next in National Security. Retrieved March 15, 2011, from Wired: http://www.wired.com/dangerroom/2010/12/al-qaedas-latest-weapon-poison-perfume/ Rollins, John (2010). Al Qaeda and Affiliates: Historical Perspective, Global Presence, and Implications for U.S. Policy. Congressional research Service. Retrieved from http://www.fas.org/sgp/crs/terror/R41070.pdf US Department of National Security. (2006). The National Security Strategy of the United States of America. Washington DC: USDOS. US Department of State. (2005). Country Reports on Terrorism 2004. Washington DC: US Government.

Impact of Technology on Childhood

Impact of Technology on Childhood In this essay the various stages of technology impact on childhood will be discussed and how more and more children influenced and affected by media such as TVs, video games to the internet, and computers. Todays globe has been initiated by technology into the early childhood daily activities or education programs, thus you can find computers, internet, TVs and other technology components at any school ,household ,internet cafe or electronic play ground. Technology has the dark side effect on youth and children more than adults .For instance social behaviour disorder, child and youth obesity and health issues. However some parents believe that technologies are good for their children to learn faster and affect significantly on their education performance and it is essential in todays world. Consequently the negative sides of technology impact on childhood should be acknowledged and addressed regularly to the children through education providers programs and of course by contribution of the parents. To begin with that child obesity can be caused by over use of technology tools. Generally from beginning of childhood, most kids are able to get access to computer specially computer games at home. According to Donald (1999) 70% of households with children have TV based video games; however desktop based computers are not the only tools that children involved with. Laptop, I-Phone, PSP or handheld games are available to kids especially to middle school children. Technology use has modified noticeably in the past years, for instance any imaginable video games, online games where the children can interact with other kids and playing the same game at the same time consequently the hours per day that children are involved with technology are higher than the amount of time that they put in to completing their homework. Apparently youthful individuals are different significantly in their interest, some kids contributing in physical activities and sports, others playing video games are their main interest. Physical activity is required to the physical and mental healthiness of young people, and of course their self confident. Generally it has been shown in too many studies and researches that childhood are increasingly affected by their desire for peers acceptance which means children do most of their physical activity in groups rather than by their own. In fact spending time with groups which are supportive and active is one of the main inspirations to the kids to be active. Despite some people have their own point of views regarding reasons that affect younger generation physical activities, for instance some believe that genetics is the cause, some consider that its parents responsibility. In addition physical activity can be reduced after school hours as more kids interact and involve with video games, therefore they have less time for physical activity and sport. According to some researches that video games and PCs cause more deep focus and unhealthy postures in kids than doing homework or watching TV .In fact the risk of physical and visual disorders and obesity in those kids are greater than other kids who spent less time using technology. The other effect of the technology on childhood is the way how children response and react to other kids and their parents in the areas of understanding and good manners or valuing the respect of other individual. Generally these days mostly parents are busy with work and other life commitment during a week, so they have less time to spent time interact and communicating with their children fully, as result of that any kind of technology such as computer, internet and specially video games will replace guardians role because at least it would be safer for kids to stay inside house play video games rather to spent time outside and playing in neighbourhood with other kids. Furthermore, harmful social impact of technology, isolation that happened to some kids who grown these days and regularly using computer and video games is the other dark side of technology .In fact there is relation between regular computer use and poor social participation and sadness which can be warning bell to t he parents that any kind of technology may keeps their children away from them and reduce their parental interaction with them. Retail sales of video games came to $ 9.9 billion according to the annual U.S retail sales in 2004. In addition another surveys includes 70% of household with kids between 2 to 17 years old have access to internet and 68% have video games according to Woodrad Gridina (2000).Consequently when kids involve playing video games and especially violent one therefore politeness and empathy would replace by aggregation towards guardians, their parent or other kids at school thus they intent to upset or frighten others within school or community and often involves violent behaviour or aggressive actions. Admittedly we belong to an increasingly technology base community and children need to be informed, addressed and prepared so they can perform in a work environment and in a world where computers are basic tools of everyday life. Technology has positive impact on children development and educational performance such as communicational, ease of access of information and career benefits. For instance children do not just have to learn about other peoples backgrounds and values in a textbook, instead they can use the technology at hand, such as a computer and internet. This can help children to recognise the differences between cultures and resolve cultural conflict with others kids from different background that they may study together and work with later on; in addition technology improves the way children communicate with guardians and within community by technology tools such as instant messaging, chatting room and discussion board through internet. Furthermore, children who have access to technology specially computer with supporting activity more likely improve their imagination skills, structural knowledge and long-lasting memory, depends of what sort of information and computer exercise offered to the them and how often children able to work with computers in regular basis. Generally the main role of technology, especially computers at the primary level of childhood are significant as it can improve childrens mathematical abilities, creativity and critical thinking. Basically in todays world, technology and computer has significant impact and influences on people life, Consequently the kids who get appropriate and necessary training of the technology and computer will able to overcome difficult task that they have been given through school an continuously through their life to compare to the children who has less access to this resources or belonging to the lower level of society. Based on the information, it is clear that the high use of technology by children has a negative effect on their physical and mental well being. Child obesity in relation with technology is very high, and is an obvious cause of health problems in children. Also childrens social behaviour is negative impacted with high interaction of technology, they are encouraged to replicate violent behaviour and become self isolated. The negative impact of technology and computer use in early childhood development should be recognised by the education providers and parents so they can address them regularly to the early childhood programs to reduce issues which children can develop.

Mcdonaldization: Health In A Fastfood Society Essay -- essays research

McDonaldization: Health in A Fastfood Society   Ã‚  Ã‚  Ã‚  Ã‚  McDonaldization, is the term Ritzer derived from the McDonalds' fast food chain to describe the state of our society. Ritzer claims our social institutions have become completely dehumanized in the form of a bureaucracy. Health care is an example of one institution that is characterized by the four components of bureaucracy: efficiency, predictability, control and quantification.   Ã‚  Ã‚  Ã‚  Ã‚  In the past, health care was more simplistic in nature. House calls were no unheard of, and doctors knew all of their patients and their families on a personal level. The doctor who delivered your parents would deliver you as well as your future children. Follow-ups were quite normal; doctors were concerned with your progress for their own peace of mind.   Ã‚  Ã‚  Ã‚  Ã‚  Over time the modern health care system emerged into the bureaucratic organization that it is. All the characteristics depicted by Ritzer are easily seen when one examines health care. From a normal trip to the doctor for a routine check-up or even a specific ailment to rush trip in the emergency room predictability, control, efficiency, and quantification are obvious.   Ã‚  Ã‚  Ã‚  Ã‚  Quantification is easily seen when you first step into a hospital waiting room and a huge sign tells you a number before you are even able to speak to anyone. After waiting a while your number is called, you must give your health card number to the receptionist before continuing. You are then given a file number, which is your only identity for the time you spend within the hospital environment. After seeing the doctor you may come out with a few prescriptions which furthers your nameless ordeal. When you drop nameless ordeal. When you drop into a pharmacy to have a prescription filled the first thing they ask is if you know your prescription number. If you cannot remember it, your actual name is a secondary possibility as a means of identification. Before paying you may have to show your Blue Cross card number or other insurance cards as well, in all it is a very dehumanizing, impersonal process.   Ã‚  Ã‚  Ã‚  Ã‚  Efficiency is another characteristic that is prominent in the hospital situation. To make sure things more smoothly you must call ahead and make an appointment with the reception... ...ike health care workers has come in the face of a demand for efficiency and quantification. It is hard to say who is victimized most by this dehumanization; the doctors who must deny their humanity or their patients who must go to them for treatment.   Ã‚  Ã‚  Ã‚  Ã‚  In conclusion when one applies the four components of McDonaldization to our present health care system one discovers that they are aptly applicable. Quantification is seen when one thinks about how our medical identity is comprised of a series of different numbers. Efficiency is supposed to occur with phone-in prescriptions and appointments. Control is assured by a doctor's capacity to make life or death decisions. As for predictability it is common knowledge as to what routine one follows to receive treatment. The irrationality is how impersonal and inefficient the whole system can become through overworked doctors and other professionals. The iron cage is how the patients of these stressed doctors feel from these doctors' ignorance and neglect. In all it is true that the health care system is one social institution that does successfully meet all of Ritzer's requirements for a McDonaldized institution.

Weimar Experience And Maintaining Democracy :: essays research papers

Human nature, in individuals, as well as within united bodies of people, is to correct, learn, and grow from ones mistakes. If one cannot learn from one’s own mistakes, it is necessary then to learn from the mistakes of others. When dealing with the political sciences, especially in international history, it is possible to analyze what has succeeded, and what has failed. The United States, being a fairly young country, has the advantage of a relatively short past, unmarked by national chaos as a result of poor governing. The United States, by learning from past history of other nations, chose a system of stability and balance, called democracy, which has caused the United States to flourish over time. Democracy has successfully reined in this country for all of its 200-year history. Democracy, for our nation, has proved to be a keystone in every aspect of our success, our growth, and our strength as a country. It is crucial however, that we learn from the past, to realize that things can and do change. In the 1930s Germany, struck by inflation, a collapse in the economy, and national outrage, declined from a democratic republic, to a totalitarian state. The fall of the Weimar republic, and the rise of the NSDAP, which eventually led to WWII, shows how the drastic effects of economic problems, extreme nationalism, and drastic changes in cultural identity, can lead to a totalitarian state, and a complete political turnover within a nation. It is important to learn from the Weimar experience in order to help maintain the health, stability, and power of our own democracy today in the United States. At the turn of the 20th century, Germany experienced an industrial revolution that caused them to almost capitalize in trade and production as a country. By August of 1914 WWI had began and Germany, both economically, and socially was hit hard. By the closing months of 1918, Germany, once strong and peeking in industry and economy finances, returned from the war battered and beaten. They were completely finished off by the 1919 Treaty of Versailles. The treaty outright blamed the war on Germany, and charged them with the damage fines of the entire war. Such a huge amount of money would surely strike down and weaken an already tattered Germany, which was precisely the intention at hand. Germany was faced with paying for all damages caused by the war.

The Atmosphere and its Layers

How does the atmosphere affect conditions on Earth? What is Earth's atmosphere composed of? How do pressure and density vary with altitude? What are the characteristics of the major layers of the atmosphere? Important Terms atmosphere alarm pressure barometer troposphere weather stratosphere ozone layer mesosphere troposphere Ionosphere aurora At 8848 meters (29,030 feet) above sea level, Mount Everest Is the highest mountain in the world. In 1952 Edmund Hillary, a New Zealand mountaineer, and TentingNorway, a mountain guide from Nepal, became the first humans to reach the top. The climb was very dangerous for several reasons, including the extremely low temperature and low level of oxygen at the summit. When they finally made it to the top, the two men cheered and embraced. Then Hillary did something to prove a point ?he took off his oxygen mask. He wanted to show that a person could stay alive while breathing naturally at that high altitude. But after a few minutes, his vision beg an to fail. When Hillary replaced his mask, his vision improved. Then the two men started back down the mountain.Why did Hillary and Tenting need to carry oxygen to the top of Mount Everest? And why was It so cold there? The answers to these questions depend on how the alarm around Earth changes with altitude. Earth's Protective Layer What you commonly call air, scientists call the atmosphere. The atmosphere (at mum safer) is the layer of gases that surrounds Earth. The atmosphere forms a protective boundary between Earth and space and provides conditions that are suitable for life. The atmosphere protects Earth's surface from continual pounding by meteoroids, chunks of rock and metal from space.The atmosphere also protects Earth from much f the high-energy radiation from space. The atmosphere holds in heat and helps to moderate Earth's temperatures. Without the atmosphere, Earth's surface would be similar to the moon's, boiling hot during the day and freezing cold at night. Earth's relatively constant temperatures allow life to flourish. The atmosphere also provides the gases that are essential for life. Carbon dioxide In the atmosphere Is essential for plants and some other organisms to carry out photosynthesis. Photosynthesis Is the process of capturing the sun's energy to make food.Oxygen Is produced during photosynthesis and released into the atmosphere. Your body uses oxygen to carry The atmosphere is a mixture of different gases. The composition of the atmosphere is fairly uniform up to an altitude of about 80 kilometers. Earth's atmosphere is a mixture of nitrogen, oxygen, water vapor, and many other gases, in which tiny solid and liquid particles are suspended. As Figure 2 shows, two gases?nitrogen and oxygen?make up more than 99 percent of clean, dry air. The amount of water vapor in air varies from 0. 02 percent in cold, dry air to more than 4. Percent in warm, moist air. Various amounts of water droplets and solid particles are suspended in the atm osphere. Some solid particles can be seen as floating dust, but most particles are microscopic. These solid particles come from various sources, including smoke from fires, ash and dust from volcanic eruptions, and salt from ocean spray. Air Pressure The atmosphere has weight because of Earth's gravity. As a result of this weight, the atmosphere exerts pressure. Recall that pressure is the force exerted on a surface divided by the area over which the force is exerted.Air pressure is the force exerted by the weight of a column of air on a surface. At sea level, air pressure is about 101 ,325 Newton's per square meter, more commonly expressed as 1013. 5 milliners. One Millard equals 100 Newton's per square meter. Effect of Altitude. Air pressure changes with altitude. The atmosphere is densest near Earth's surface and becomes less dense as altitude increases, as shown in Figure 3. Why is this? Air can be compressed, as it is when you pump air into a tire or a basketball. Near Earth's surface, the column of air includes the entire depth of the atmosphere, so the pressure and density are high.As altitude increases, the depth of the column of air above decreases, so the pressure decreases. At high altitudes there is very little air in the column above, so air pressure is lower. As altitude increases, air pressure and density decrease. About half of the total mass of the atmosphere is found below an altitude of 5. 6 kilometers. When Hillary and Tenting climbed Mount Everest, they went well above this halfway point. As they climbed, the air became less dense. Hillary had trouble breathing without an oxygen mask because there were fewer oxygen molecules per cubic meter of air at the summit than at sea level.Measuring Air Pressure. Scientists measure air pressure with an instrument called a barometer. The first barometer was invented in 1643 by the Italian scientist Evangelists Torricelli's. Torricelli's invented a mercury barometer, similar to the one shown in Figure 4. As air pressure increases, the column of mercury in the barometer rises. As air pressure decreases, the column of mercury falls. Thus, a measurement of the height of a column of mercury is a measurement of air pressure. At sea level, the average air pressure is about 760 millimeters of mercury or, more commonly, 29. 2 inches of mercury. An aneroid (an uh rood) barometer is a smaller, more portable type of barometer. The word aneroid means â€Å"not using liquid. † Aneroid barometers use a metal chamber that expands and contracts with changes in air pressure. Temperature changes dramatically as you move up from Earth's surface high into the atmosphere. Scientists use variations in temperature to divide the atmosphere into four vertical layers. The four layers of the atmosphere are the troposphere, the stratosphere, the mesosphere, and the troposphere. The Troposphere.You, along with many other living things, live in the layer of the atmosphere called the troposphere. The tr oposphere (troth pup safer) is the lowest layer of Earth's atmosphere. This layer contains almost all of the atmosphere's water vapor and suspended particles, which are important in the formation of clouds and reciprocation. Most weather takes place in the troposphere. Weather is the condition of the atmosphere in a particular place at a particular time. The height of the troposphere ranges from about 9 kilometers above the poles to 16 kilometers above the tropics.The average height of the troposphere is about 12 kilometers. In the troposphere, temperature generally decreases as altitude increases. Though it varies somewhat, the rate of decrease averages about 6. 5 Celsius degrees per kilometer. For example, if it is ICC where you are on Earth's surface, then it is probably about ICC at an altitude of 2 kilometers above you. This characteristic of the troposphere accounts for the extremely low temperatures that Hillary and Tenting had to withstand when they scaled Mount Everest. The Stratosphere. Above the troposphere, as shown in Figure 5, is the stratosphere.The stratosphere (strata uh safer) extends from an altitude of about 12 kilometers to about 50 kilometers. The temperature of the stratosphere remains nearly the same from the boundary with the troposphere to an altitude of about 20 kilometers. Above that height, temperature increases as altitude increases. The temperature in the lower stratosphere remains about -ICC. Above 20 kilometers, the temperature rises to about COCO. The upper stratosphere is warmer than the lower stratosphere because of the presence of the ozone layer, a region of high ozone concentration.Recall that ozone is a highly reactive gas whose molecules are composed of three oxygen atoms (03). Most of the oxygen molecules you breathe are composed of two oxygen atoms (02). In the stratosphere, the energy of sunlight is great enough to split 02 molecules into single oxygen atoms (O). When an oxygen atom (O) collides with a molecule of ox ygen (02), ozone (03) is formed. Ozone absorbs ultraviolet (XIV) radiation in sunlight and filters such of it out before such radiation can reach Earth's surface. The energy absorbed from UP radiation is converted into thermal energy, warming the upper stratosphere.Because UP radiation can be harmful to living things, the presence of the ozone layer is extremely important to life on Earth. In humans, I-JP radiation can cause a deadly form of skin cancer. Certain chemical pollutants have been depleting ozone in the stratosphere, permitting more UP radiation to reach Earth's surface. However, the release of such chemicals was limited by international agreements and national policies adopted in the sass. As a result, ozone levels in the stratosphere appear to have stabilized. The Mesosphere. The layer above the stratosphere is the 50 kilometers and extends to about 80 kilometers.In the mesosphere, temperature decreases as altitude increases. At the top of the mesosphere, the temperatur e approaches -ICC. The air is very thin in the mesosphere. Studies in the sass discovered that air in this layer may move at speeds of more than 320 kilometers per hour. Most meteoroids that enter the atmosphere burn up in the mesosphere. The Troposphere. The outermost layer of the atmosphere, the troposphere (thru mom freer), begins at an altitude of about 80 kilometers and extends outward into space. No boundary marks the end of the atmosphere.Instead, the thin air of the troposphere gradually merges with space. In the troposphere, temperature increases rapidly with altitude, from about -ICC to more than 10000C. Recall from physics that temperature is a measure of the average kinetic energy of molecules. Because gas molecules in the troposphere absorb solar radiation and move very fast, the temperature is quite high. The Ionosphere. The ionosphere (eye ann. uh safer) is not a distinct layer of the atmosphere. Rather, it is a region of charged particles, or ions, that overlaps the lower troposphere.In the ionosphere, molecules of nitrogen and oxygen lose one or more electrons as they absorb high-energy wavelengths of solar radiation. The molecules become positively charged ions. These ions are most dense between the altitudes of 80 and 400 kilometers. At these high altitudes, certain radio waves sent from Earth's surface, such as AM radio waves, bounce off ions and travel back to Earth. You can often hear AM radio stations from very far away at night because the sun's radiation is blocked by Earth. The ions start o recombine at night, allowing AM radio waves to travel farther.

Macro environment Essay

Our product and all of the other actors operate in a large macro environment of forces that shape opportunities and pose threats to the company is known as macro environment. Six largely uncountable external forces influence our product’s marketing activities. And also it influences decision making, and affect its performance and strategies. These factors include the economic, demographics, legal, political, and social conditions, technological changes, and natural forces Elements of Macro-Environment: Demographic Environment Demography is the study of human populations in terms of size, destiny, location, age, gender race, occupation and other statistics. The demographic environment is of major interest to marketers because it involves people. Economic Environment Marketers require buying power as well as people. The economic environment consists of factors that affect consumers’ purchasing power and spending power patterns. Marketers must pay close attention to major trends and consumers’ spending patterns. Natural Environment The natural environment involves the natural resources that are needed as inputs by marketers or they are affected by marketing activities. Environmental concerns have grown steadily during the past three decades. Marketers should be aware of several trends in the natural environment. Technological Environment The technological environment is perhaps the most dramatic forces now shopping own destiny. Technological environment involves forces that create new technologist creating new product and marketing opportunities. Political Environment Marketing decisions are strongly affected by developments in the political environment. Political environment consists of laws, government agencies, government itself and pressure groups that influence or limits various organizations and individuals in a given society. Cultural Environment The cultural environment is made up of institutions and other forces that affect a society’s basic values, perceptions, preferences and behaviors. There are few cultural values which affect marketing decision making. These are persistence of cultural value, shifts in secondary cultural value, people views of organization and others. â€Å"Environment factors that affect our green product† Demographic effect: I. Population growth and age structure. Changes in demand patterns of products. II. Family structure changing. Changing household’s patterns. People are thinking of saving time, Increasing dual income families. Multiple tasks at one time. Part-time jobs and business. III. More education Knowledgeable people are tending to use more inconvenience and useful things. Economic effects: Lawproductexportsnewgrowth price & service opportunities of GNP Social and cultural effects: Social organization such as family, school, temple and culture of the society shape, beliefs, norms, values, and behavior of people should take into an account before the launching of our product. Majority of people are influenced by their culture. Therefore when we trying to satisfy customer needs have to consider these factors and objectives should match with them. Technological effects: ObsoletethereforeProduct’s features should be up to date. Flexible Durable Efficient Effective Political – legal effects: Business regulations influence and limit the behavior of Rules individuals and organization. Government Policies Laws Governments bodies Pressure groups Conan is a green product Law tax rate Public acceptance Easier to launch Emphasis on ethics & social responsibility Natural effects: Natural environment: Impending of storage of raw material Increased cost of energy Increased levels of pollution Government intervention in natural resources management Conan is a green concept which provides energy saving system and lightning system without any capital expenditure. This encourages deployment of energy – efficient products. And also it is a disposable product.